Strategy Director

Posted 2 years ago

Responsibilities include leading client engagements, forming and growing trusted client relationships, creating high-impact strategic content and maintaining client profitability. Serve as engagement manager across multiple clients and initiatives.

Key Responsibilities

• Develop role as strategic client partner and advisor across ongoing brand initiatives

• Consult with clients on a range of strategic brand initiatives, including brand positioning, brand architecture, brand analytics, internal brand engagement and digital brand strategy

• Lead the development of innovative and thoughtful strategic solutions to complex brand and communications challenges on behalf of your portfolio of clients

• Build upon a deepening knowledge of business, brand and competitive landscape to deliver strategies that continually evolve client brands

• Oversee planning and execution of research initiatives, including desk research, client interviews, on-site workshops and online surveys

• Collaborate with clients and internal teams and partners to build and execute on strategic recommendations that will ultimately be brought to market across multiple channels

• Collaborate with creative teams to shape creative expression and execution

• Collaborate with project management to ensure that initiatives have appropriate resources for development, and are ultimately delivered on time and on budget

• Inspire and mentor junior strategy team members

• Engage in broad-based branding discussions with clients to become trusted counselor, and in so doing identify further opportunities for mutually beneficial growth of the agency and client relationship

• Own the strategic deliverables for new business pitches, conducting research and contributing a strategic viewpoint to presentations and proposals

Requirements

• Passion for branding with strong understanding of leading brand thinking and constructs

• A strategic thinker with the ability to instill confidence in clients and across internal teams

• Must be a leader and a team player and able to work with people at all levels of an organization

• Excellent verbal and written communicator, comfortable creating and delivering presentations and speaking in front of groups

• Executive presence

• Strong attention to detail

• Creative problem solver

• Ability to nurture and expand client relationships

• Ability to manage and mentor junior members of the team

• Must be a self-starter and nimble multi-tasker, able to handle large, complex projects

• QUALIFICATIONS

• B.A. degree; MBA or comparable industry experience

• Minimum of 7 years experience in brand strategy

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